The Research Design Associates Blog

(market opportunity)

In 2015 Not-For-Profit Organizations Face A Brave New World

Most for-profit businesses have recognized that it is essential to do business differently post-recession in an Internet environment. Looking at the not-for-profit world it seems this lesson may not be so obvious. While the long hard road out of the 2008 recession may be close to ending for US companies, the path may extend substantially further for nonprofits.


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Small Business Saturday: Highlighting the Value of Local

Credit card companies find merit in promoting small business with web sophistocation beyond most small business' reach. Five years ago, the Small Business Agency (SBA) partnered with American Express (AmEx) to highlight small businesses on the Saturday after Thanksgiving. Coming on the heels of Black Friday, the single largest shopping day of the year, Small Business Saturday gives local merchants a way to be more visible as they launch the holiday shopping season.

AmEx, positioning itself as a friend of small business, devotes a substantial portion of its website to listing partners, including Bing, Yelp, EventBrite, and FedEx for 2014. AmEx returns a small rebate to its cardholders on purchases made on Small Business Saturday.

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The 7 Most Common Mistakes That Could Be Keeping Your Business From Getting To The Top This Year

Nothing beats having your own business, being your own boss, and having the power to make things happen.  But with it come great responsibility and a degree of irreplaceability as everyone looks to you for solutions.You know you have it in you to take your company to the next level. But when you’re dealing with so many fires to put out, there’s no wonder you’re facing challenges moving your business to the next level. It’s hard to provide the strategic leadership and implementation needed to achieve your goals.


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Business Matchmaking Between Southern States and Canadian Provinces

Time to start planning to be part of Southeast United States and Canadian (SEUS-Canada). Over the last four years I attended the partnership held in Newfoundland, Mississippi, New Brunswick and South Carolina. This effort was put together to facilitate business between the states of Alabama, Georgia, Mississippi, North Carolina, South Carolina and Tennessee with the provinces of Manitoba, New Brunswick, Newfoundland and Labrador, Nova Scotia, Ontario, Prince Edward Island and Quebec. There are two components: a conference with seminars on leading trends in one of the three targeted sectors and business-to-business meetings among companies in those different sectors. The previous sectors were advance manufacturing, IT, and energy.

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Favorable Market Factors in Saudi Arabia

Business friendly opportunities for American businesses to expand. Even if you establish a sales and distribution office, 50% of the salaries can be covered by the Kingdom. This begins to establish a reasonable risk for a business looking to expand their market overseas

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Saudi Arabia has continued economic growth

Recently Saudi Arabia again touted its continued economic growth during a seminar in the UK. Opportunities are in the housing sector. The Kingdom projects a shortage in housing of 1.2 million homes. To alleviate the shortage the Kingdom has allocated $1.2 billion for the construction of 500,000 homes this coming year. Comparing this to the United States it is little less than a month supply of new homes in the entire country. Considering the size and density of the country this is very robust growth rate.

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The Sales Murder Mystery

Are you serious about killing sales performance in your organization? Here are the top 10 fool proof methods for killing your sales team’s performance.

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Looking to export

Looking to export? Exporting existing products and services has helped numerous companies expand their markets and their bottom lines. But, where to start? Here are some basic components of defining your product and ensuring you possesses the basic information to start the process. Even as it focuses on agricultural products, the essence of most of the questions can be applied broadly to a wide range of exports.

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Start With Why

No matter what you do, selling is a critical component to your company’s success. Whether or not you directly interface with traditional ‘sales’, simply in describing your practices to others, you’re ‘selling’ the idea of what you do. But, in so doing, do you explain why you do it?

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Feasibility research - not just for big companies any more

Entrepreneurs are a passionate lot, committed to their vision. Small business or companies with a single product line generally tightly focused on the assets of their product and mastering the complexity of production and distribution. While it is essential to master execution, few products succeed that do not actually contribute to the solution of the customers’ problem. If a small company only focuses on the realities of production to the relative exclusion of consumer need/wants, it will likely fail.

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