The Research Design Associates Blog

(Laurel Hoover)

Now I'm a STEM SaaS CEO

As a researcher/designer & highly curious person by nature, I never would have dreamt of fulfillment the way I have found it in software, as the CEO of a SaaS company. WACSI ceating a technology platform that enables meaningful conversations and decisions nested within a community & a sustainable ecosystem.


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Before STEM

Up until 4 years ago STEM wasn’t an acronym on my radar – much less in my career plan which started at the age of 5.  My mom took me along to archeological ‘digs’ led by a friend of hers who ran the excavations for the Tennessee Valley Authority.   I wanted to be an archeologist swooping into sites like Indiana Jones! 

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